It was a transparent dress that brought Adam Selman to fashion’s center stage, worn by (and revealing much of) Rihanna at the 2014 CFDA Awards. Selman’s link to Rih came from his decade working as a costume designer, with a client list that included Britney Spears and Lady Gaga, before launching his eponymous line in 2013. Selman has a knack for subverting hallmarks of “femininity” in fashion, like pearls and pencil skirts, appropriating the notion of girliness and serving it back with a twist.