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Tucked into Echo Park, Los Angeles, Le Boudoir is a jewelbox boutique that feels less like a lingerie store and more like a living room you happen to discover—intimate, a little bit subversive, and entirely personal. Founded by Clémence Parienté Lorenzetti, the space draws on her Parisian sensibility and literary background, with a focus on a distinctly feminine perspective. Aside from stocking vintage pieces and collectsions from independent brands, Clémence also designs an in-house label of panties, tops, swimwear, and accessories crafted from deadstock silks, archival cottons, and other thoughtfully sourced fabrics.
Ahead, we chatted with her about building a store that feels like home, her sources of inspiration, and why lingerie shouldn't be reserved for special occasions.
What is your background, and how did it lead you to opening Le Boudoir?
Clémence Parienté Lorenzetti: I did my Master's in Poetry at La Sorbonne before moving to Los Angeles, then I studied Marketing and Journalism at UCLA. After that, I worked at Taschen, the art book publishing company.
When I was laid off during the pandemic, I started thinking about what I really wanted to create. I realized that in Los Angeles, I couldn’t find the kind of lingerie I loved in Paris—cool, well-made pieces that felt special yet effortless.
That’s how the idea for the store came about. I wanted to create a place that felt welcoming, somewhere where you can shop lingerie but also just spend time, like being invited into someone’s living room. Le Boudoir was really born from that desire to create a space that feels personal, safe, and community-oriented.
What made you decide to launch your own lingerie line?
Launching the line felt like a natural extension of the store. Through working with my customers every day, I became really interested in finding the perfect fit and creating something of my own. I started sourcing fabrics (the panties are 100 percent silk or 100 percent cotton), developing samples, and eventually, the collectsion came together organically. There are hundreds of frilly panties brands, but I've put so much work into the fit. They are so flattering on every body type! You can wear them high- or low-waisted as well. They became the undies I always reach for in the morning because I feel comfortable in them, but also sexy. Best of both worlds.
At the moment, I work exclusively with deadstock fabrics, and everything is handmade in Los Angeles. Sustainability and small, thoughtful production are really important to me. As the brand grows and I start working with more retailers, I’m exploring ways to scale while keeping the same ethos and maintaining the quality and care that defined the line from the beginning. It’s a challenge, but also a very exciting and stimulating process.
Why is it important to you to carry only female-owned brands in the shop?
The male gaze is everywhere, especially in the lingerie industry, so it felt important to me to create a space that gives visibility to brands designed by womxn, for womxn. Historically, lingerie has often been marketed through a very narrow lens, and I wanted the shop to offer a different perspective.
Supporting female founders is also really important to me because many of these brands are small, independent businesses. The shop is constantly evolving. The inventory changes all the time because I’m always discovering new designers and inviting them to pop up in the store.
I like to think of Le Boudoir almost as a collaborative space. It’s a place where independent designers can be discovered, where different voices and aesthetics can coexist, and where customers can connect directly with brands that are often still very personal and intimate in their approach.
Coming from France, what is it about lingerie that you hope to impart to your audience?
One difference I notice between France and the U.S. is that lingerie here is often treated as something separate from everyday underwear. In France, the line between the two is much more fluid.
Sometimes customers come into the store and tell me, “Oh, I don’t wear lingerie.” And I always say that lingerie can mean whatever makes you feel good in your body. Comfortable, confident, or sexy. It can be as simple as a white T-shirt and cotton panties, or as elaborate as a full set. Women contain multitudes, and I wanted the store to reflect that. Maybe that’s the Gemini in me lol.
What’s next for the shop and your brand?
I’m relaunching my website, and it will now feature only my own line. The store itself will remain the same, but discovering the other brands we carry will really be part of the in-person experience. At the same time, I’m expanding our wholesale presence and starting to work with more retailers. I’m also excited about the possibility of doing collaborations with other brands.
I'm also exploring the possibility of opening a store in New York in the next few years, ideally with investor support.
