SPRING FEVER SALE'S FINAL FLIGHT ๐ฅ ENDS TONIGHT! Land 30% off before the thaw is over. SHOP THE SALE
SPRING FEVER SALE'S FINAL FLIGHT ๐ฅ ENDS TONIGHT! Land 30% off before the thaw is over. SHOP THE SALE

There are long-standing standards for groom attire to be a black tuxedo with a tie to match your partner's wedding party. Nothing more, nothing less. It's 2017 though, and you no longer have to conform to the traditional guidelines set by the many grooms before. Grooms today want to stand out from their guests, look good and feel comfortable. Most importantly, you want something that actually reflects your personality. It should be something you will look back on fondly as a personal expression at what is sure to be one of the biggest celebrations of your life. With so many styles and fabrics to choose from, along with important factors to consider like location and season, we could all use a bit of variety outside the standard tuxedo options. Our guide to the new formal wear can get you started.
This cream cotton twill blazer is a great place to start. Easily pair it with dark tones or a full cream look.
This retro, playful vibe is an option for the bold. With a metallic print and lighter toned lapels, this suit doesn't skip out on detail.
Made with a mixture of cotton and linen, this suit is a great warm weather choice. A refreshing pop of color is always a good idea for a sunny day outdoor wedding.
This suit is open to interpretation. Pair it with a black shirt and leather shoes for an edgy, slick vibe or a white shirt and brown shoes for a classic, more casual feel. Day or night, this suit will do you well.
It's your day to be the centre of attention. This suit has confidence written all over it.
Literally one of a kind. Artisans hand paint patterns on the fabric before a rare hand dyeing process. Each jacket varies in uniqueness and individuality.
A perfect daytime choice, all-white is a go-to for outdoor weddings and events in warm weather. Pair this suit with stand out details and accessories to match the cool green printed lining.
A timeless design, this jacket is a great choice for those who wear their appreciation for craftsmanship on their sleeve.
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