As cliché as it sounds, the notion of what women really want is the reason we love this New York designed and made line of intimates. Founded by Mckenzie Raley, a former model, and Sarah Belz in 2013, their innovative approach to lingerie design is completely reshaping the industry and answering our prayers. They had found a severe lack of bras that were both minimal and supportive, so they set out to create their own using a technical, power-net fabric with high retention that provides the support you need without an underwire. Land of Women debuted with ‘The Classic’, their signature triangle bra, and has since expanded to a comprehensive line of intimates that are soft, lightweight and completely comfortable while retaining a serious sense of style our underwear drawers have been lacking. Everything is cut and stitched locally in New York by a family-owned manufacturer.